M.B. Strategic Sponsors TEDxNASA@SiliconValley and Develops Cutting Edge Website

By Melissa M.

TEDxNASA websiteSan Francisco – M.B. Strategic paid a visit to San Francisco this past month to debut the new TEDxNASA@SiliconValley website and represent the event as a sponsor of both the TEDxNASA and the national NASA IT Summit. The event on August 17 culminated with more than 3,500 visitors to the website from 114 countries around the world.

In the months leading up to the event, we worked closely with NIA and NASA to create a cutting-edge website that is also user-friendly and accessible to all people including those with disabilities. The website was developed and rigorously tested to be Section 508 compliant, an important government regulation prescribing broad-accessibility for the disabled on all government websites. The main challenge: to create a website that matched the innovative and intriguing nature of the TEDxNASA conference, while also being accessible to everyone by government standards. We were certainly up for the challenge.

The TEDxNASA@SiliconValley website includes a compelling and innovative engaging design, integrated social media features, TEDxNASA websiteanimation and parallax scrolling technology commonly used in video games. Many of the website’s more advanced features are rarely used on accessibility compliant websites because of the unique challenges of integration with the needs of screen readers and other assistant technologies. The website presents visitors with a complete guide to the event, including registration for those who would like to attend, reviews of speakers and the venue, and a live streaming video feed of the conference that will be available on the day of the event.

Additionally, we had a booth at the event as a sponsor of the NASA IT Summit scheduled for the three days before the TEDx event at the Marriot Marquis in San Francisco. We were honored to have been a part of both NASA events and have had the chance to meet many of the volunteers working to make the event a huge success.

The full press release on the event and M.B. Strategic is available online at

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